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Archive for April, 2006

The Number One Small Business Marketing Strategy

Sunday, April 23rd, 2006

Many small businesses have a difficult time growing and maintaining sales. This problem is often caused by a number of circumstances and events that are out of their direct control. Many forces can be blamed for tough times in a business, but the offender typically is the absence of one element: a competitive marketing strategy. [...]

Your Greatest Marketing Assets

Sunday, April 23rd, 2006

You might not think that you are a marketing and sales person, but if you own or work in a small business think again. When you’re in business for yourself – whether you like it or not, feel like you’re good at it or not – you are a marketing and sales person. I tell [...]

Action-Oriented Marketing

Wednesday, April 12th, 2006

Do you make your marketing action-oriented? So many small business owners and professional service providers believe that the purpose of marketing is to ‘get your name out there.’ That’s a huge waste of time, energy and money. When you’re a small business and every penny counts you want your marketing to result in a steady [...]

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